NEW DIGITAL ERA
Core Courses 6 Months (24 Weeks) Offline Classroom • Ghaziabad

Digital Marketing + Generative AI

Master Full-Funnel Marketing, Performance Ads & Generative AI to Scale Brands in 2026

Duration
6 Months
Training Mode
100% Offline
Placement
100% Support
Campus
Sahibabad
4.9/5
•480+ Reviews•1,200+ Alumni
Fast-Track Admission

Book 1-on-1 Career Counselling

Visit our Ghaziabad campus or speak with our academic counsellor to review the syllabus & batch dates.

+91 98712 64699Sahibabad, Ghaziabad
Agency-Grade Curriculum

The Modern Marketer's Blueprint: From Core Fundamentals to AI-Powered Scale

The digital marketing landscape has changed permanently with Generative AI. This flagship 6-month offline classroom course in Ghaziabad covers the entire digital marketing spectrum—SEO basics, high-converting Meta & Google ads, content marketing, lead generation funnels, conversion rate optimization (CRO), web analytics, and cutting-edge GenAI workflows.

Unlike purely theoretical institutes, you will manage live ad budgets, execute SEO on live web assets, build conversion funnels, and use tools like ChatGPT-4o, Claude 3.5, and Midjourney to produce campaigns 10x faster. Taught directly by active agency practitioners from New Digital Era.

Offline Classroom Environment in Ghaziabad

Located at 3rd Floor, A-303, Sector 5, Sahibabad, Ghaziabad. High-speed labs, dedicated workstations, and direct access to instructors for instant doubt resolution.

Classroom Hours
240+ Hrs
Hands-on lab training
Live Projects
4 Projects
Real brand ad budgets
Tools Mastered
35+ Tools
Industry + GenAI suite
Placement Support
100%
Dedicated HR assistance
Audience & Prerequisites

Who Should Join & Eligibility

Whether you are stepping into the digital ecosystem for the first time or looking to specialize in high-value capabilities.

01

Fresh Graduates & College Students

Looking to launch an exciting, high-growth career in digital marketing with practical portfolio proof and placement support.

02

Traditional Marketers & Sales Execs

Transitioning from traditional sales or offline marketing to high-demand digital channels and AI-driven growth.

03

Business Owners & Entrepreneurs

Wanting to stop relying on costly agencies and generate their own inbound leads, sales, and brand visibility.

04

Aspiring Freelancers & Solopreneurs

Aiming to pitch international clients on Upwork/Fiverr and offer end-to-end digital marketing retainer services.

Course Eligibility Criteria

Clear, accessible entry requirements
  • 10+2 / Higher Secondary completed or any Diploma / Bachelor's degree (Any stream: Arts, Commerce, Science, Engineering)
  • Basic computer literacy, web browsing knowledge, and typing skills
  • No prior coding or digital marketing experience required — taught from scratch
  • A personal laptop for hands-on classroom lab sessions and live assignments
Need Clarification?

Talk to our academic team to assess whether this course fits your career aspirations.

Call +91 98712 64699 →
Master High-Impact Skills

Key Learning Outcomes

What you will be equipped to execute with confidence upon completing this program.

Omnichannel Strategy Mastery

Build integrated marketing strategies connecting SEO, PPC, Social Media, Email, and CRO into profitable client funnels.

Agency-Verified Outcome

Profitable Paid Ad Campaigns

Create, test, and scale Google Ads and Meta Ads campaigns that generate positive ROAS and qualified leads.

Agency-Verified Outcome

GenAI Content Multiplier

Use ChatGPT, Claude, and Midjourney to research audiences, write high-converting copy, and design ad creatives in minutes.

Agency-Verified Outcome

Data-Driven Decision Making

Track conversions, analyze customer journeys, and measure ROI with Google Analytics 4 (GA4) and Google Tag Manager (GTM).

Agency-Verified Outcome

Lead Generation & Funnel CRO

Design high-converting WordPress landing pages and lead magnets that systematically convert visitors into paying clients.

Agency-Verified Outcome

Client-Ready Agency Skillset

Present data-backed marketing reports, manage client expectations, and run campaigns according to agency standards.

Agency-Verified Outcome
Structured Month-By-Month Progression

Complete Month-Wise Curriculum

Deeply specialized, non-repetitive modules designed around actual agency workflows and real-world execution.

Month 1 • 40 Hours

Marketing Foundations, Brand Strategy & CMS (WordPress)

Understand consumer psychology, modern marketing funnels, and construct your own conversion-ready WordPress website.

1Module 1: Principles of Modern Marketing & Consumer Behavior

Evolution of marketing: Traditional vs. Digital in 2026
Understanding Customer Personas, ICP, and Buying Cycles
The AIDA and TOFU-MOFU-BOFU marketing funnel architectures
Competitor intelligence & market research frameworks

2Module 2: Website Architecture & WordPress Building

Domain, hosting, SSL setup, and DNS configuration
WordPress core setup, themes, and Elementor visual page building
Landing page structure, UI/UX hierarchy, and copywriting for conversions
Setting up legal pages, contact forms, and WhatsApp lead buttons
Questions about this curriculum? Visit our Ghaziabad campus for a demo class.
The Complete Modern Stack

Industry Tools & AI Workflows

Learn with the exact software, platforms, and AI tools used daily by top agencies and global tech teams.

Standard Industry Tools

Enterprise-grade platforms
Google AdsPPC Advertising
Meta Ads ManagerSocial Advertising
Google Analytics 4Web Analytics
Google Tag ManagerTracking Setup
Google Search ConsoleSEO Diagnostics
SEMrushKeyword & SEO Intelligence
WordPress & ElementorLanding Page CMS
Canva ProAd Creative Design
MailchimpEmail Marketing
HotjarCRO & Heatmaps
Looker StudioBI Reporting

Dedicated AI Superpowers

Generative AI tools integrated into training
ChatGPT-4o
Persona research, direct-response ad copy & strategy
Claude 3.5 Sonnet
Long-form editorial SEO content & data synthesis
Midjourney v6
Photorealistic ad visuals, banners & creative concepts
Perplexity AI
Real-time industry research & competitor benchmarking
ElevenLabs
AI voiceovers for reels, TikToks & video ads
Make.com / Zapier
Automating lead alerts and CRM data pipelines
Hands-On Experience

Assignments, Live Projects & Case Studies

No dry theory. Work on live campaigns, analyze real client metrics, and build proof-of-work.

Hands-On Lab Assignments

Assignment 01

WordPress Landing Page Build

Build a responsive, high-converting service landing page with custom contact form and WhatsApp CTA.

Deliverable: Live published URL with sub-2s mobile load time and mobile-friendly layout.
Assignment 02

Search & Social Paid Campaign Simulation

Structure a ₹25,000/mo ad budget split across Google Search and Meta Lead Gen.

Deliverable: Complete campaign setup document with audience targeting, ad copies, negative keywords, and budget sheet.
Assignment 03

Comprehensive SEO & Content Audit

Audit an existing local business website and build a 90-day SEO remediation roadmap.

Deliverable: 15-page slide deck covering on-page, keyword gaps, and technical fixes.
Assignment 04

Generative AI Ad Creative Suite

Use Midjourney and ChatGPT to produce 10 multi-format ad creative concepts for a D2C brand.

Deliverable: Figma/Canva presentation board with creative copy variations, hook angles, and prompt log.

Live Client Projects

Delhi NCR Local Service Lead Generation

Healthcare / Home Renovation Business

Generate 50+ qualified telephone and WhatsApp enquiries within 30 days using Meta Ads and Local SEO.

Students analyze real incoming lead data and optimize CPL (Cost per Lead) on live spend.

D2C E-Commerce Product Launch Campaign

Direct-to-Consumer Lifestyle Brand

Launch an omnichannel marketing test with Google Performance Max and Instagram reels.

Real-time measurement of CTR, CPC, ROAS, and conversion metrics in GA4.

Industry Case Studies Analyzed

Scaling a Ghaziabad Education Brand from 0 to 120 Inquiries/Month

340% Lead Growth

How we leveraged targeted Google Search ads combined with localized landing pages to cut acquisition costs by 48%.

E-Commerce Fashion Label: 4.8x ROAS with AI Creatives

4.8x ROAS

Utilized Midjourney-generated lifestyle images and ChatGPT direct-response copy to scale Meta Ads budget profitably.

Graduation Capstone Project

End-to-End Brand Go-To-Market (GTM) Campaign Launch

In teams or individually, students select an assigned commercial brand, execute market research, build a dedicated landing page, configure GA4/GTM tracking, create AI-powered creative assets, build Google and Meta ad campaigns, and present the final business case to a panel of agency directors.

Capstone Required Deliverables:
Live conversion-focused WordPress landing page with tracking pixels installed
Comprehensive keyword research and on-page SEO optimization plan
Meta & Google Ads campaign blueprints with 12 distinct creative assets
Automated email nurture sequence and CRM lead capture integration
GA4 Looker Studio performance dashboard with live simulated reporting
Timeline: Final 4 Weeks of ProgramEvaluated by Agency DirectorsIncluded in Student Portfolio
Credential & Placement

Certification & Career Pathways

Graduate with an agency-backed credential and access high-demand job roles and freelance opportunities.

Diploma in Advanced Digital Marketing & Generative AI

Earn an agency-backed credential upon passing practical lab evaluations, capstone presentation, and external certification exams.

New Digital Era Academy Certified Digital Marketer Diploma
Google Ads Search & Measurement Certifications
Meta Certified Digital Marketing Associate
HubSpot Inbound Marketing & Social Media Certifications
Issued by New Digital Era Academy upon successful capstone defense and lab assessments.

Target Job Roles & Salary Benchmarks

Digital Marketing Specialist
Entry to Mid
₹3.8 LPA - ₹6.5 LPA
Expected Package
Performance Marketer / Paid Media Buyer
Entry to Mid
₹4.5 LPA - ₹8.0 LPA
Expected Package
SEO & Content Strategist
Entry to Mid
₹3.5 LPA - ₹6.0 LPA
Expected Package
Social Media Manager & Creator
Entry to Mid
₹3.2 LPA - ₹5.5 LPA
Expected Package

Global Freelancing & Remote Gigs

Earning Potential: ₹40,000 - ₹1,50,000+ / month on retainers

High-Ticket Services You Can Offer:
Monthly Google & Meta Ads management retainers ($500 - $1,500/mo)
Local business SEO and Google Business Profile ranking ($300 - $800/mo)
Conversion landing page design on WordPress ($400 - $1,000/page)
AI-powered multi-channel content creation packages
Platforms:UpworkFiverrLinkedIn InboundCold Email Outreach

100% Placement & Interview Preparation

Our dedicated career team helps you bridge the gap between classroom training and your first appointment letter.

Step 1

Portfolio Assembly

Review and polish all live assignments into an employer-ready digital portfolio.

Step 2

Mock Interview Rounds

Practice behavioral and analytical marketing questions with hiring directors.

Step 3

Partner Network Referrals

Direct interview scheduling with digital agencies, D2C brands, and tech companies.

100% Placement Assistance with Delhi NCR agency & corporate partners
One-on-one resume formatting and ATS optimization
Mock technical interviews and scenario-based marketing case rounds
LinkedIn personal branding makeover to attract inbound recruiter outreach
Frequently Asked Questions

Course FAQs

Everything you need to know about duration, curriculum, campus, and placements.

Yes! This course is conducted completely offline at our modern digital campus located at 3rd Floor, A-303, Sector 5, Sahibabad, Ghaziabad (near Delhi NCR). You will sit in interactive labs with direct instructor guidance and personal mentorship.
Not at all. The course is structured from ground-up foundations. You will learn visual landing page building with WordPress and no-code tools. No coding experience in programming languages is required.
AI is woven into every single module. Rather than spending 10 hours writing basic blog posts or ad copies, you will learn how to prompt ChatGPT, Claude, and Midjourney to research audiences, generate high-converting copy variations, produce visual ad creatives, and automate marketing data workflows.
Yes. Unlike courses that rely solely on dummy assignments, our agency New Digital Era provides access to live campaigns, actual client case studies, and hands-on budget allocations so you graduate with real proof of work.
We offer comprehensive 100% placement support including resume curation, mock interview rounds, portfolio website hosting, and direct referrals to our partner network of marketing agencies, IT firms, and D2C brands in Delhi NCR and across India.
We conduct both weekday morning/afternoon batches and weekend batches for working professionals. To ensure deep personalized attention, we strictly cap our batch sizes to 15 students per batch.
Admissions Open for Upcoming Batches

Launch Your Career in
Digital Marketing + Generative AI

Take the first step toward high-income skills. Meet our mentors, inspect our lab facilities in Sahibabad (Ghaziabad), and book a free career counselling session today.

Direct Admission Desk
+91 98712 64699
Campus Address
3rd Floor, A-303, Sector 5, Sahibabad, Ghaziabad, UP 201005

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